Turchette received a GOLD Advertising Excellence Award at the 17th Annual SIAAwards for its three-part “Unleash the Power” trade print ad campaign on behalf of client, Vision Associates. As the nation’s leading optical dispensary management and consulting firm, Vision Associates helps ophthalmologists see the untapped potential (profits) within their dispensary. Turchette has been the Agency of Record for this NJ-based firm since 2012.
About the SIAAwards… Over 1,600 entries were received in this year’s competition. A national panel of judges evaluated and rated entries in eight groups and twenty-six categories. The judges awarded 121 Gold Awards, 74 Silver Awards, as well as 54 Bronze Awards. More than 500 advertising agencies and over 715 institutions participated in the 17th Annual SIAAwards.
The 17th Annual Service Industry Advertising Awards continue to recognize the advertising excellence from service industry providers. A national panel of judges reviewed every entry for execution, creativity, quality, consumer appeal and overall break through advertising content.