Automation NTH, a leading automation system integrator, was experiencing significant growth in both its capabilities and customer base. However, its marketing struggled to align with the company’s forward momentum. With an evolving brand and a growing need for visibility across multiple channels, NTH turned to Turchette for full-service marketing and public relations support.

Turchette developed and executed a comprehensive, multi-channel marketing strategy designed to elevate the Automation NTH brand, generate leads, support sales, and solidify its position as a trusted leader in automation. The engagement included the following core initiatives:

Content Strategy & Development

Turchette created ongoing thought leadership and SEO-optimized content that showcased NTH’s automation expertise, innovative approach, and customer success stories.

Website Enhancements

From landing pages to updated service descriptions, Turchette provided regular updates and upgrades to the Automation NTH website to reflect new capabilities and improve user experience.

Social Media Growth

By implementing a targeted, platform-specific social media strategy, Turchette drastically increased Automation NTH’s LinkedIn following and engagement. Posts highlighting company culture, behind-the-scenes engineering work, project spotlights, and thought leadership drove meaningful interactions and expanded visibility among potential customers and talent.

Public Relations

Strategic media outreach and press release development earned Automation NTH placements in key industry publications, increasing awareness and credibility in a competitive space.

Design & Collateral Development

Turchette designed a full suite of marketing collateral, including:

  • Sales sheets tailored to specific services and verticals
  • Tradeshow booth graphics and promotional materials
  • Corporate and recruitment brochures

This new collateral unified the company’s visual identity and equipped the sales team with professional, on-brand tools.

Sales Enablement

To support NTH’s business development team, Turchette created a cadence of sales e-blasts and automated drip campaigns to engage prospects, nurture leads, and drive conversions.

Branding Support

Turchette refreshed various brand assets including sub-brand logos, internal initiative identities, and event-specific branding elements. The consistent, modern branding reflected Automation NTH’s engineering excellence and innovation.

THE RESULTS

Turchette’s partnership with Automation NTH produced measurable improvements across the board:

  • +200% increase in social media following
  • Increase website statistics including lower bounce rates and longer session durations
  • Lead nurturing generated from email marketing and social media
  • Sales teams equipped with polished, high-impact collateral
  • Stronger brand consistency across all platforms and materials
  • Enhanced public perception through earned media and strategic messaging

By leveraging Turchette’s full-service marketing capabilities, Automation NTH was able to accelerate its visibility, improve engagement, and support its business development goals.